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Ole Henriksen

The Brand Opportunity: Create a brand experience for Ole Henriksen that delivers on the Ole Glow and living the Ole lifestyle.

The Creative Solve:

  • Grow concepted and built Ole Henriksen’s first consumer launch experience that toured across the US and Canada.
  • Grow strategically partnered with Wanderlust festivals where consumers enjoyed expert skin consultations and hands-on product trials
  • Product sampling through roving bikes
  • Pampered spa-like surprises

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